Ready. Set. Jump. Lead.


Leadership takes a little bit of art, a little bit of science, and a lot of courage. As leaders we are called to wade into uncharted territory, and sometimes we are called to jump first into the ocean of challenge. Even the most seasoned leader faces times of uncertainty and change and it is in those times that our skills are most tested.

You have two choices as a leader. You can sit back, delegate, and quarterback the situation from behind the scenes. You might be successful in that approach for awhile. Over time though you will develop a reputation as a hands off leader who doesn’t roll up their sleeves and get their hands dirty. You will be viewed as someone who doesn’t have any real skin in the game and you will begin to lose influence and looked at as someone who doesn’t really understand the challenges in the field.

Or you can choose to surround yourself with the best leaders you can, get organized, do your homework, and face the challenge head on by leading through it. You leap first. You take the first step. You face the uncertainty, the hostile environment, the unstable economy, or the brutal reality of the situation. And you do it first. You might fail. You might not recover. You might prevail. But regardless of the outcome you will create a culture of leading first and that will change the world.

Published by

Bobby Shaw

I am a former restaurant company executive with a passion for developing existing and future leaders to achieve high standards. I love helping organizations develop strong people cultures with an emphasis on leadership development that result in top-notch operations and better business results. I have over 30 years in the restaurant business in all facets of operations, from my start at McDonald's in the grill area in 1984 to overseeing 200+ restaurants with Chipotle Mexican Grill from 2002-2012 to leading Freebirds World Burrito's resurgence from 2013-2016 to working with the Salad and Go restaurant startup as CEO in 2016/2017. My real world experience transcends the typical operations background with a focus in leadership development and coaching. At the core of my background and experience, I believe that how leaders get results is just as important as getting them, and what got them where they are, won't necessarily get them where they want to go. I work closely with individual leaders and companies to improve their results through understanding how their strengths impact the overall results. My goal is to help business leaders and companies learn how to leverage the strengths of their employees by understanding their strengths and what they’re good at, and using that knowledge to positively impact their entire organization.

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